Landing pages provide an excellent opportunity to create a great first impression - or, to turn potential fans away if you don't know how to use one. Bandzoogle provides a platform that makes it simple to add an intro page to your website, and Dave Cool, the Director of Artist Relations for the musician website & marketing platform explains how to use it. With access to so much advanced technology it's critical to know what you're working with. If you're shooting in the dark, not only could it be a waste of your time, but it could hurt the image...

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