Crowdfunding has become a part of the landscape largely through platforms that have legitimized its variations from Kiva's microlending to Kickstarters' rewards-based crowdfunding. With equity crowdfunding still on the way in the States and most crowdfunding platforms project rather than business-based, there haven't been many options for crowdfunding a new business rewards-style. Local Lift is a new rewards-based crowdfunding platform for local brick & mortar businesses like record stores and clubs. Local Lift is starting small in Austin and New Orleans but the potential for what they're doing is quite large. Basically they offer rewards-based crowdfunding for small businesses emphasizing...

More...