There are countless resources for musicians and bands working with originial material. Marketing gurus are constantly blasting out how-to guides, giving pointers to those musicians looking to build their fanbase. Cover Bands are playing a completely different game. If you're covering an already famous group, your fanbase already exists. Your job is to find and follow up with quality leads that are interested in booking your band. Knowing your target audience and what they are looking for can make all the difference in your career. As your evaluating your marketing pitch, it's important to consider the demographics of the audience...

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