By Bryan Kim on Bryan Kim This post is the first in a multi-part series on executing an optimal music crowdfunding campaign, gathered from my hands-on experience at Think Steady Inc. I’ll share a detailed roadmap of best practices, and if you’ll let me, indulge in a few off-the-wall theories on why they work. I’ll be discussing this fuller in person at SF Musictech Summit on Nov. 11, join me! In October of 2012, I wrote a piece titled “Crowd Patronage” in this very blog, theorizing about how early music Kickstarter campaigns were illuminating a path to the new “post-Napster”...

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