By Rob Wilcox, Senior Manager of Alt. Radio Promotion at The Syndicate. This article originally appeared on TheDailyRind.com So you’re in a band, or perhaps you’re a manager of an up-and-coming artist — or perhaps you run a record label and have a release you want to create additional exposure for. What do you do to create awareness for a piece of art that needs to be heard? Where do you go? How do you bridge the gap between a local fan base and a national audience? As we’ve all learned, cream does not always rise, and it takes more...

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