Snapchat has launched a new media platform "Discover" featuring bite-size servings of the latest news and newest content from strategic media partners such as Vice, Spotify, The Daily Mail, Comedy Central, Warner Music Group, Cosmopolitan, People, Yahoo!, and National Geographic served all-you-can-eat buffet style within the app. Offering expertly curated creative content targeted at individual users, Snapchat has created a platform that could unlock access to the attention of millions of millennials big media outlets have otherwise only been moderately successful in capturing. Lets face it, we all have shorter attention spans these days. With the glorification of busy on...

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