Criteria for quality music (advertising)
My wife and I have been asked to be the judges in an Advertising Film Festival, we will be judging the musical components of the films/commercials.
We have come up with some guidelines of our own, but would love to hear from some of you who do this for a living about what you think are the best ways to judge a commercial for it's musical content.
Re: Criteria for quality music (advertising)
Does the music stay in your head for hours, days or weeks at a time?
Then the music for that commercial is FANTASTIC!
I know you were looking for more specifics and more professional perspective responses, but I had to say SOMETHING
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