I've heard that developers normalize their samples, and was just curious as to why this is done. Is it another part of the "louder is better" mantra thats going through the music biz, or is there some practical reasons for this practice? Also, I've heard some users state they wish developers would also allow the purchase of the raw, un-normalized samples, and was curious as to why? What are the pros and cons of using "normalized" samples? Pros and cons of using un-normalized?
I dont have much knowledge of the "normalizing" process, but doesnt normalizing, unlike compression, simply "max out" the audio file, and therefore doesnt add any "coloring" to the sound, or does it indeed change the nature of the sound?
Just curious, and look forward to hearing your opinion. Thanks!