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Topic: If you grew up listening to 60's/70's music...PLEASE Help!!

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  1. #1
    Senior Member Heckler's Avatar
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    Red face If you grew up listening to 60's/70's music...PLEASE Help!!

    Hey there everybody,

    I am currently busy with a jingle for a radio ad.
    Its for a taxi company who's been in the biz since the 70's...
    They want a old school funk/cheezy song with a lo fi feel to it.
    Urgh....If only they wanted orchestral.....but anyways...

    This is what I came up with in the last 20 minutes....

    http://www.box.net/shared/z4pqiok7k0

    It needs something....
    Ive tried piano, a second guitar, and even a marimba to make it more dreadful sounding...but it doesnt quite fit....

    What instruments did they also use for funk those days besides the drums, guitar, bass, tambourine, saxes....??
    I dont wanna use brass on this... Wouldnt want to overpower the tune.

    Im quite stuck on this...
    Bongos perhaps?

    Any help would be much appreciated
    Thanx!

  2. #2

    Re: If you grew up listening to 60's/70's music...PLEASE Help!!

    it's cool but it needs a B3
    Dan

  3. #3

    Re: If you grew up listening to 60's/70's music...PLEASE Help!!

    Yeah, a B3 would help a lot here. (In fact a B3 always helps)

    A few suggestions:
    - Vibraphone accents on every first beat
    - "beach boy"-backings singing "Bah"
    rothermusic.de

  4. #4

    Re: If you grew up listening to 60's/70's music...PLEASE Help!!

    B3, clavinet or a Rhodes with lots of gritty tube sound.

  5. #5

    Re: If you grew up listening to 60's/70's music...PLEASE Help!!

    Nice cheese - I like it.

    I agree about the organ, but you could also try out one of the real cheesy sounding ones (Farfisa, Vox) instead of a B3.

    Or a sung flute (think Jethro Tull)? Instant melted cheese...

    I would even try out a melodica - but this might be too reggae / dub.

  6. #6

    Re: If you grew up listening to 60's/70's music...PLEASE Help!!

    might be my notebook speakers
    but I can hardly hear the bass
    maybe you should bring this up

    for a 70s funk song the drums are
    a bit too much in front (soundwise)

    (just my thoughts)

    Robert

  7. #7
    Senior Member Heckler's Avatar
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    Re: If you grew up listening to 60's/70's music...PLEASE Help!!

    Ah thanx guys!!!

    I never thought of an organ....

    Ooooh the cheeeze... Seriously....it sounds like one of those '90s vacuum cleaner or acne cream ads on the homemark channel......muhahahaha!

    Heres the piece with some added cheese then....

    http://www.box.net/shared/cpn6tdzmyu

    Hmm...does it sound better?
    Im just happy i dont have to worry about perfect mastering....One thing i like about these silly little jingles... a screw up is as perfect as it gets....

  8. #8

    Re: If you grew up listening to 60's/70's music...PLEASE Help!!

    It's starting to move now...the B3 helped loads.

    My first impression, taken from the previous take, was that the brass was too defined. Maybe I'm just thinking too much Phil Silver and the Wall of Sound, but the brass sound I seem to associate with the period is an almost chocked-up one; highly compressed, larger sections, very clean but not a lot of character. Almost more like the "brass section" patch on an old synth. Crushed EQ, too...no sparkling highs, no decent lows, just mid-range car-horn tooting.

    The other thing that came to mind was more guitar. Not more presence, though; more of a rhythm guitar filling the sonic space.

    I like the compressed and crunchy-sounding drums a lot but agree that taking them down would help. Actually, another typical trick was gating; aggressively down-expand them so they cut off instead of having a nice over-ring.

    It's getting there, though.

    (And what do I know? I'm not a musicologist. I don't even listen to that much Motown! I just remember bits and pieces I've read here and there.)

  9. #9

    Re: If you grew up listening to 60's/70's music...PLEASE Help!!

    Try a clavinette
    Equipment Hardware:
    Sager laptop (Clevo)
    Windows 7 Ultimate SP 1
    Intel Core Quad CPU Q6600 @ 2.40 GHZ 8.00 GB Ram
    2 x SSD drives 120 & 128 GB
    ST9160823AS 150GB 7200 rpm
    RME Fireface 800
    Software:
    Gigastudio 4
    Native Instruments B4 VSTi Bridged "Jbridge"
    Dosbox 0.74 running "Texture" sequencer.

  10. #10

    Re: If you grew up listening to 60's/70's music...PLEASE Help!!

    I like the organ sound a lot; it was what I meant when I suggested a cheesy organ. (And we know a lot about cheese in Switzerland, don't we?)

    The jingle sounds fine to me. Just one idea: What about a rythmic pattern (chugah-chugah) with the organ?

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